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Chromecast Ultra vs Amazon Fire Tv Stick with Alexa


The latest version of Fire Tv Stick has been launched by Amazon, which has now come up with Alexa digital Assistant to provide the voice activated control functions for Amazon’s streaming stick for TV. Amazon has many rivals when it comes to streaming devices and one of the strongest contender is Google, which is also offering wi-fi dongle that lets the users to access anything on any TV with an HDMI port.

Google updated its lineup of streaming devices in 2016 with Chromecast Ultra, which allows users to stream in 4K Ultra HD and HDR picture quality.

Both the devices offer same core functionality and also deliver the same features. Which one is best suited for you depends on what you hope to get out of it.

Control and Interface

Google Chromecast lacks the standard user interface and it uses your smartphone device as a hub for casting the content on the big screen But, this could be annoying for those who always want to flip through channels. But the solution to this issue is Google Home App. Amazon Fire Tv Stick gives you an on-screen content library that can be scrolled through the remote. The new remote which is Alexa enabled has a redesigned interface. The cherry on the cake for latest Amazon Fire Tv Stick is Alexa voice control that lets you search content and control playback with voice commands. Here the winner is Amazon Fire Tv Stick.

Apps & Content

Both the devices offer a massive range of apps with a slight variation in accessed streaming services and content providers. Both Chromecast Set Up and Amazon Fie TV Stick cover all the top catch up of UK like BBC iPlayer, All4 and My5 along with the popular services like YouTube, Spotify and many more.

Amazon Fire TV Stick has access to Amazon Prime TV and Netflix whereas Chromecast gives you the access to Now TV and Google Play Music. You can also mirror your smartphone screen with Chromecast Ultra. Here both the devices stand equal.

Streaming Quality

With Chromecast Ultra, you will get ultra-high definition streaming on compatible TV with a resolution up to 3840 x 2160 pixels. It also supports HDR. It also features built-in Ethernet port that helps in quick loading of 4K videos and prevents the inadequate wi-fi connection from interrupting the stream.

Amazon Fire Stick only supports up to 1080p full HD. It also supports 4K streaming but it is limited up to only Amazon Fire TV set box. Here Google Chrome Cast Setup is the better one.


With Chromecast Ultra you are paying the amount for the privilege of being able to stream 4K content to your TV. The device will cost you $69, which is more than double the price of its standard streaming stream. Amazon Fire Tv Stick will cost you $39.99 in which you will also get Alexa digital assistant. From this aspect, definitely the Amazon Fire TV Stick is the better option.

Which one to buy?

If you love 4k streaming, and money is not an issue for you, then you should go for Chromecast Ultra. If you want to use voice enabled controls and money is also a constraint for you, then you should go for Amazon Fire TV Stick.

For any information about Chromecast streaming devices you can visit www Chromecast Setup.